For entrepreneurs wanting to earn recurring revenue...

Every week, I'll show you how to make more money scaling a membership or subscription.

I generated 8-figures with a $5 health subscription. I know a thing (or two) about building a revenue stream that can give you financial freedom.

I won't let you hide behind your computer and dream of someday when your business can earn more money and help more people.

NOPE. Not a chance.

Because I know you have much more to share.

  • How would your life be different if you could build a system of financial stability?
  • What would it look like to have more freedom and flexibility?
  • How good would it feel to wake up to sales in your bank?


But, I know you might be stuck wondering how to get started or grow after a launch.

I've been there and it feels like your drowning in your own thoughts.


Woman smiling in workout attire with rice on forehead at yoga retreat

Client reviews...

I'm Melissa.

I’ve spent the past ten years writing and rewriting the story of my life. I left my corporate job in 2009 and started my own company from my kitchen table with a $2,500 investment. The Fresh 20 is a subscription site that helps families get to the dinner table with more health.

It wasn't a slam dunk. I hustled, failed, optimized, prayed and kept working hard. Today, that simple idea has generated 8-figures in revenue.

Over the years, so many people reached out to me wanting to know how I did it. It was then that I discovered my true passion – helping entrepreneurs become bigger, better versions of themselves so they can change the world around them. I’ve coached hundreds of people around membership business models, helping them not only find financial success, but also a deep personal sense of fulfillment.

I can’t wait to help you do the same.

I want to invite you to my monthly coaching where I can help you scale your membership. You will get the guidance, support and accountability you need to grow and scale.

Have Questions? Ideas?
Book a quick brainstorm call.

I'll walk you thru a step by step process to build the membership site you have been wanting to launch.

What do we get done each week?

Optimize Offers & Sales Page

We start with the offer. It will fuel all the other work and help you get really clear on what you provide and how your clients will benefit. Then we will workshop sales pages so you won't have to stare at a blank screen alone wondering what to say to sell your service. Develop a custom offer that will help more people AND increase your revenue.

Copy - Headlines, Offers & Ads

We'll hack the industry lingo and set up your copy library so you will have a body of copy you can use over and over again to get results. Walk away with headlines that will get you seen and heard by your ideal clients.

Carts & Payments

The last thing you should worry about is tech. I'll help you choose the right tools for your membership or subscription and walk your through the simple set up I used to grow to 7-figures a year.

Building your Audience

If you talk to everyone, you speak to no one. I'll help you find the RIGHT audience for your product or service and where to find them.

Traffic Strategies

Together, we will brainstorm how you will get seen and heard and attract the perfect following for your talents.


Let's outline the fastest way to create your content and keep you in your zone of genius. I'll help you make necessary edits so you can zero in on what matters most to your clients.

Delivery & Fulfillment

We will dive in and make sure your product delivery is automated.

Let's get it done together!

You might be thinking, I can do this on my own. Of course you can but it will take you longer, you will spend more time and resoruces trying to figure out what I already know... you move faster with someone helping.

What clients said about the coaching with me...

"Our annual recurring revenue just broke into seven figures!  I can't thank Melissa enough - her training and mentorship helped me take my business way beyond where I ever imagined!"

- Andrew Wilder / NerdPress

"I got really clear on exactly how I could leverage my business. Melissa helped me step by step so I knew exactly what I need to do to implement without feeling overwhelmed."

- Candace D'Agnolo / Pet Boss Nation

"The most incredible part is actually being around people who are in a similar stage in their business and trying to figure out how to get from point A to point B."

- Robin Long / The Balanced Life



Notes from clients...

"It was transformative. I couldn't have put it all together by myself. Melissa's business genius is impressive."

- Dawn Limerick / Greenwood Card Project

"You just feel like you're in the right place at the right time with the right people. The content was off the charts! Melissa is an incredible coach."

- Moira Ni Ghallachoir / Waking the Giants

"I can see way, way beyond what I thought was possible in my business. I have a solid direction and I learned what I needed to move forward. Working with Melissa is a must!"

- Tiffany Largie / Do the Damn Thing

Bring your content issues, markeing obstacles and system overwhelm...

Get the support you need each week to move forward.

KNOW THIS...I’m here to help you. Why? Because I know that financial stability, personal choice, and passive income are much needed in the world right now.

Now, more than ever, people need new ways to generate income. And I'm tired of seeing people waste time trying to get their products/services to market.